Is Runway Good for Small Businesses? (2026)

Reviewers frequently complain about the poor quality of AI-generated videos and images, stating that the outputs often don't match prompts and are unusable. Many users report that the AI adds random elements and movements, resulting in nonsensical or disappointing results. For example, one user stated, "Generated videos are very bad. They don`t match the prompt, random elements and movements are inserted."

A significant number of reviews criticize the credit system, describing it as expensive and misleading. Users report that credits disappear quickly, even for short or unsuccessful video generations, and that the "unlimited" plan is often limited in practice. As one reviewer noted, "RIP-OFF, do not give them your money, even a 5-second video consumes an enormous amount of credits."

Many reviewers express dissatisfaction with Runway's customer support, citing slow response times and unhelpful chatbot interactions. Some users claim they received no response to their inquiries, while others struggled to resolve issues with their accounts or subscriptions. One reviewer stated, "Wrote 3 emails. No responses. Zero. No support."

Several users report difficulties in canceling their Runway subscriptions, with some claiming there is no clear cancellation button and that their emails to support go unanswered. This leads to frustration and accusations of deceptive practices. One reviewer said, "Impossible to cancel your plan. Begs for financial watchdog to interfere. No cancel button, nothing."

Users frequently mention experiencing bugs and errors while using the platform, including crashes, rendering failures, and "unknown error" messages. These technical issues disrupt the creative process and contribute to a negative user experience. One reviewer noted, "It often crashes after a few generation of 10-second clips, and gives a message of ‘Unknown error occurred and try later’."